A Complete Guide To Tier 2 Backlink Dos And Don'ts

Backlink Tier - The Hierarchy of Backlinks That Scale Your SEO Campaign

The Backlink tier represents the hierarchy of backlinks that you construct to expand your SEO campaign. Each level provides an additional layer of protection against Google hounding you with penalties.

Tiered link building requires considerable time and effort to get it right. Google takes weeks to discover and analyze new backlinks.

First-Tier Links

The first tier of links that lead to your piece of content should be top-quality dofollow backlinks from trusted websites. These links are known as Tier 1 backlinks, and they form the basis of your link-building strategy. They provide your website with sufficient domain authority to rank highly on results pages of search engines. If, for example, your blog article was published on HubSpot and it included a tier one link to SearchEngineLand’s compilation of Link Building Statistics then SearchEngineLand’s website rankings will benefit from the link equity HubSpot passed on.

The second tier of backlinks can be a little more diverse and include low-quality sites, like spammy forum posts or low-quality bookmarking websites and directories. The main objective of Tier 2 is to create high-quality content that links back to your first-tier links. This is because content that is of high quality can enhance the content it is placed within, and not make it stand out as an addition to SEO purposes.

To construct an effective tiered campaign, you'll have to invest in high-quality content and tools such as RankerX or GSA. The time and expense of manually performing a tiered campaign is well worth it if your goal is to see the increased rankings of a well designed backlink pyramid.

Second-Tier Links

Tiered link building is intended to allow users to navigate external pages before navigating to your site. It is important to select second-tier backlinks sources that are relevant to both your business and your website to make this work. Blog posts from guest bloggers are more effective for this purpose than account profiles as they provide valuable content that people will want to read.

You should generally avoid using link on forums that are tier-2 or other sites with poor quality. Instead, use high-quality pages, such as industry articles or guest posts. These links will appear more natural and will have greater impact on your ranking in search engines. They're also more likely to be recognized as having been able to pass link equity by Google which can boost the value of their ranking in SERPs.

If you are planning to build tier two links with the aim of boosting your SEO rankings, you need to be aware of the difficulties to acquire these types of high-quality backlinks by hand. It can take months to offer guest posts to top publishers and even more time for them to be published. It could take weeks to see results when it comes time to generate new traffic and onsite converts.

Alternatively, many SEOs turn to automated tools to help them create links of second-tier. However, this method can violate Google's Webmaster guidelines and could result in penalties.

Third-tier Links

This level contains a huge amount of links, some of which are borderline-spam. They are posted on social media platforms, and on websites that allow user-generated content such as Quora. They aid in the indexing of tier two links but don't pass any link equity to the resource being promoted. In general, they are nofollow links. At this stage, marketers are more concerned about quantity than quality. They use tools to share a huge number of hyperlinks on forums, backlink tier in the comments section of articles and blog posts, in directories and in other similar locations. In this case tiered link-building is an undefined area and is in violation of Google’s webmaster guidelines.

Tiered link-building strategies require an enormous amount of time and effort to succeed. Google can take months or even days to index a backlink. It may then take weeks or even months to see an SEO impact. Marketers must be patient and implement a well-planned content strategy.

Marketers should avoid using too many automated tools to achieve this level of linking. These tools could be in violation of rules regarding search engine optimization and lead to penalties. It is best to select the links manually and publish them on relevant websites for donors instead of using automated systems such as GSA or RankerX. This will prevent the search engine from penalizing the campaign by removing links of poor quality.

Fourth-Tier Links

Tiered link building continues to be an effective method for gaining higher website rankings. Since Google has made major efforts to eradicate "black-hat" SEO techniques, tiered link building techniques have suffered.

This is because they're considered gray-hat in the SEO world, and may be penalized for using them in a way that is unnatural. Tiered links are backlinks created on different levels of a pyramid. The primary goal of these backlinks is to increase the ranking of a promoted resource in search results. This way, the promoted web page can be more prominent than its competitors and receive more organic traffic.

This type of tier has a lower quantity of backlinks, and are generally nofollow. This category may also contain low-quality directories, article networks and social media profiles. These links can be made naturally or using automated strategies. However they must be unique in terms of domains, niches and their relevance.

These backlinks, apart from being low-quality and not followable, can also cause issues when they're not sufficiently diversified. This is due to the fact that Google has a very advanced group of hound dogs that constantly look out for patterns in backlink profiles and techniques. If they find them this could lead to a penalty not only for the link-building team, but also for its clients.